PowerUp Cookies Policy
At PowerUp, we use cookies and similar tracking technologies to make your experience on PowerUp Casino.com faster, safer and more personalised. This Cookies Policy explains what cookies are, how we use them across our Power Up platform, and the choices you have when it comes to managing them. By continuing to browse our site or use the PowerUp app, you agree to our use of cookies as described below.
What Are Cookies?
Cookies are small text files that are stored on your device — computer, tablet or mobile phone — when you visit our website or log in through the Power Up login page. They allow us to recognise your browser, remember your preferences, and understand how you interact with our games, promotions and account features. We also use similar technologies such as pixels, web beacons and local storage, which we refer to collectively as "cookies" throughout this policy.
Why We Use Cookies
We rely on cookies for several important reasons. Our goal is to keep your gaming experience smooth, secure and tailored to your preferences whenever you visit PowerUp or open the power up app on your mobile device.
- We use cookies to keep you securely signed in after you complete the powerup login process, so you do not need to re-enter your credentials every time you return.
- We use cookies to remember your language, currency and display settings across our 22 localised versions of the site.
- We use cookies to analyse traffic patterns and understand which games, promotions and pages our players find most engaging.
- We use cookies to detect and prevent fraudulent activity, protect your account, and support our responsible gambling tools.
- We use cookies, together with our marketing partners, to show you relevant offers and measure the performance of our advertising campaigns, including affiliate referrals through 1UpPartners.
Types of Cookies We Use
Our Power Up platform uses several categories of cookies, each serving a distinct purpose. We classify these cookies below so you can understand exactly what data we collect and why.
Strictly Necessary Cookies
These cookies are essential for our website and the PowerUp app to function correctly. They enable core features such as account authentication after your power up casino login, secure navigation between pages, and access to your balance and transaction history. Without these cookies, certain parts of our services — including deposits, withdrawals and bonus activation — cannot operate as intended.
Performance and Analytics Cookies
We use analytics cookies to collect information about how visitors use our site, including which pages are visited most often, how long sessions last, and whether any errors occur. This helps us continuously improve the powerup casino experience, from game loading speeds to the layout of our lobby categories such as Slots, Live Casino and All Jackpots.
Functionality Cookies
Functionality cookies allow our Power Up casino to remember choices you make, such as your preferred currency among the many we support (EUR, USD, CAD, and others), your chosen language, and your notification settings. These cookies make your return visits more convenient and consistent.
Advertising and Targeting Cookies
We work with third-party advertising networks and affiliates to promote our services, including the power up promo code campaigns and welcome bonus offers. These cookies track your browsing activity across websites to help us and our partners deliver advertising that is more relevant to your interests, and to measure how effective our campaigns are.
Third-Party Cookies
Some cookies on our website are placed by trusted third parties, such as payment providers, analytics services and marketing platforms. We do not control these third-party cookies directly, and we recommend that you review the respective privacy and cookie policies of these providers for further information. Our PowerUp team carefully selects partners who maintain appropriate data protection standards.
Cookies Related to Games and Bonuses
When you play games from providers such as Pragmatic Play, Evolution, NetEnt or Play'n GO through PowerUp, certain cookies help us track your session activity for the purpose of wagering requirements, loyalty progress in our Level Up Game, and eligibility for offers like our welcome bonus package. We also use cookies to remember whether you have an active promotion, such as free spins or a deposit bonus, so we can apply the correct terms during your session.
How Long Do Cookies Last?
We use both session cookies and persistent cookies. Session cookies are temporary and are deleted once you close your browser or log out of your account. Persistent cookies remain on your device for a longer period, ranging from a few days to several months, depending on their purpose. For example, cookies that remember your power up login credentials or your currency preference may last longer than cookies used purely for analytics.
Managing Your Cookie Preferences
You have control over how cookies are used when you visit our site. Most web browsers allow you to manage cookie settings through their preferences menu, where you can choose to block, delete or receive alerts about cookies. Please note that disabling certain cookies may affect the functionality of our services, including your ability to complete a powerup casino login or access personalised features within the PowerUp app.
- You can adjust your browser settings to refuse all cookies or to notify you when a cookie is being set.
- You can delete cookies that have already been stored on your device at any time.
- You can use private or incognito browsing modes to limit the cookies stored during a session.
- You can opt out of certain third-party advertising cookies directly through the relevant advertising network's opt-out tools.
Cookies and Mobile Applications
If you access our services through the Power Up app rather than a browser, similar tracking technologies may apply, including device identifiers and local storage. We use this information for the same purposes described above — to keep you logged in, remember your preferences, and improve the overall performance of our mobile platform.
Updates to This Policy
We may update this Cookies Policy from time to time to reflect changes in technology, legislation, or our own business practices. Any changes will be posted on this page, and we encourage you to review this policy periodically to stay informed about how we use cookies. Continued use of our website or the PowerUp app after any changes constitutes your acceptance of the revised policy.
Contact Us
If you have any questions about our use of cookies, or about this Cookies Policy in general, please reach out to our support team. We are available 24/7 via live chat, or you can email us directly at support@PowerUp Casino.com. Our customer support team can also assist with account-related queries, including issues with your powerup login or general questions about how we collect and use your data.
Content updated: September 07, 2026